Welcome to ExecTech's Bookstore

Featuring our new book:

Create the Practice of Your Dreams    
Best of "Tips and Ideas" Volume One 
Paperback (166 pages) $14.95 
Audio Book (3 hours, 3 CD set) $29.95 

Create the Practice of Your Dreams contains 50 articles to help you attract more new patients, generate more support from your patients and staff, and increase your profit.

Quotes from Create the Practice of Your Dreams

Marketing
“You don’t need to spend $5,000 for a logo. You don’t need to spend $30,000 for a package of brochures, ads, mailers and fancy stationery. The most effective marketing methods you can use cost you little or nothing.”

Internet
“Even if you have no website, you have a web presence which hurts or help your practice. Your web presence includes your patients’ reviews, license information, age and other personal information. Fortunately, you can be the greatest influence on the size and quality of your web presence.”

Patient Management
“Many practice owners have doubled their profit simply by establishing or improving their patient-management systems. Their practices become well-organized operations where every potential problem is handled in advance. Every doctor and staff member follows the same steps and every patient is delighted.”

Staff Management
“Motivated employees do their best. They take responsibility, make good decisions, work hard, boost profits and reduce your stress.
“Skillful management motivates employees. In fact, employees often turn down higher paying jobs so they can stay with a great employer. They say, 'I love my job. My boss is the greatest! I hope I never have to leave.'"

Profit
“As a healthcare provider, your main concern is your patients' health. As a business owner, your main concern is profit.
“If you improve any of these five areas, you receive a significant boost to your bottom line. If you fail to calculate and manage the long-term effects of these five areas, you leave money on the table.”

The Practice of Your Dreams
“When you plan a vacation, you don't start by examining the route. You start by choosing a destination. The route is more obvious when you focus on the goal.
“What is the most exciting destination you can imagine for yourself? What objective makes your heart pound? What is the practice of your dreams?”

Available in paperback and audio CD. If you prefer, you can order the paperback or Kindle e-book through Amazon.com.

Contents

Chapter 1: Marketing
The Virtues of Bragging
Top Ten Marketing Mistakes
Three Sets of Three Choices
Ten More Easy Ways to Attract More New Patients
15 Steps for Building Your Own Referral Network
Logos Do Not Bring in New Patients
How Is Your Practice Better than Other Practices?
How to Clone Your Favorite Patients
Your Web Presence Determines Your PR Image
Ten Ways to Improve and Expand Your Web Presence

Chapter 2: Patient Management
Knock the Socks off Your Patients
Ten Solutions for an Over-booked Practice
Why Do Some Practice Owners Have All the Luck?
Patient Satisfaction
Up to 35% of Your Patients Cannot Read
The Grandma Technique
Add Six Seconds to Each Patient Visit
How to Make Patients Laugh
17 Benefits of Using E-mail with Patients
Better Scheduling Equals Greater Production

Chapter 3: Staff Management
How to Get Employees to Do Important Tasks (While Keeping Your Sanity)
Ten Hiring Tips
Why Some Staff Members Are Clueless
How to Say “No” to Staff Without Being the Bad Guy
Staff Pay: What is Fair?
The Seven Rules of Successful Bonus Plans
Ten Ways to Motivate Your Staff
Five Steps to Delegating Decisions
Expect Greatness
Lead by Example

Chapter 4: Income, Profit and Wealth
Five Ways to Increase Your Profit
10 Ways to Reduce Your Overhead
Your Accounts Receivable: Money in the Wrong Pocket
Correct Priorities Boosts Your Collections
Free Collections Assistance
Is Your Practice a Profitable Asset?
How Do You Spend Money?
The Easy Way to Take Control of Your Profit
Predicting Your Profit
Ten Wealth-building Tips

Chapter 5: Managing Yourself
The Top Dog Has No Master
Ten Ways to Be More Charismatic
How to Turn Failure into Success
It’s Okay to Be Happy
The Investment that Never Crashes
How to Make Great Decisions
Professional Procrastinator's Excuses Chart
The 80/20 Principle
When Was Your Last Vacation?
How Much Success Can You Handle?

Paperback (166 pages) $14.95 
Audio Book (3 hours, 3 CD set) $29.95